Girish Hule Casting Inc.
Creating a brandmark for a casting agency.


— Branding 
—Brand Collaterals
— Logotype

An independent self-made man, Girish Hule is well known casting director in the TV ads circuit. He established his firm in 2013. He tasked us with a creating a fresh and catchy identity for his company.

We looked at using something that symbolized a face as matching faces to a script is the agency’s main forte.

Inspiration was drawn from the face recognition masks and a low poly drawing of a face was used as the logo mark. Orange and black was used as the main color scheme, after all Orange Is The New Black!